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Bloomberg Connects

2024-2026
Graphic design & Marketing, Public Relations
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Irene Fanizza for CASADOROFUNGHER (2024)

Marta Mancuso for CASADOROFUNGHER (2025-26)

Since 2024, we have been working with Bloomberg Philanthropies to manage the marketing and communications activities for Bloomberg Connects, the free app that provides digital guides featuring original content for more than 1,500 museums, galleries, gardens, public artworks, historic sites, and other cultural institutions, expanding global access to arts and culture. Our work focuses on increasing the platform’s visibility and strengthening the brand’s presence in Venice during major international arts events, including the Venice Biennale.
Starting in 2026, CASADOROFUNGHER has also become a partner of Bloomberg Philanthropies in the development of the Bloomberg Connects network in Italy. This includes identifying, engaging, and supporting leading museums and cultural institutions in Venice, the Veneto region, and across Italy throughout the onboarding process, contributing to the expansion of the platform’s presence throughout the country.

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Graphic design & Marketing

Our consulting services combine place marketing strategies with media planning and buying to ensure broad and effective audience reach. For the 2024 International Art Exhibition and the 2025 International Architecture Exhibition of the Venice Biennale, we managed the planning and purchase of advertising space in leading art publications, including official Biennale guides and special inserts, maximizing the project’s visibility among a highly targeted audience of art professionals and enthusiasts.
We also developed and implemented a comprehensive place marketing campaign, securing a strategic presence at key visitor transit points throughout Venice. The campaign included the branding of a vaporetto (water bus), banner advertising inside public transport vehicles, posters at ferry stops, and a citywide outdoor advertising campaign featuring billboards and posters.
In 2026, the campaign was further expanded by extending the brand’s visibility to communication spaces at Venice Marco Polo Airport, strengthening its presence across the city’s main visitor gateways.

Public Relations

Starting in 2026, CASADOROFUNGHER has been supporting Bloomberg Philanthropies in the development of the Italian network of Bloomberg Connects, with the goal of expanding the platform’s presence through the engagement of leading cultural institutions. This work includes identifying museums, foundations, and other organizations aligned with the platform’s vision, building relationships with key stakeholders, presenting the opportunities offered by Bloomberg Connects, and supporting institutions throughout the onboarding process.
Drawing on its extensive knowledge of the Italian cultural landscape and a well-established network of institutional relationships developed over many years, CASADOROFUNGHER contributes to the qualitative growth of the Bloomberg Connects network by facilitating the participation of partners that strengthen the platform’s representation and impact within Italy’s cultural sector.