Fondazione Giuseppe Mazzotti is a non-profit cultural foundation named after the Treviso-born scholar Giuseppe Mazzotti, who dedicated more than fifty years to the promotion of Veneto’s cultural, artistic, and landscape heritage. Our collaboration with the Mazzotti Foundation involved the integrated management of its image and visual communications, with the aim of strengthening its brand identity and enhancing the visibility of the Foundation’s cultural and institutional activities.
Graphic design & Marketing
The graphic design work developed for the Mazzotti Foundation focused on creating a strong and distinctive visual identity capable of expressing the organisation’s values and mission across all physical and digital communication materials. We redesigned the Foundation’s logo and developed a comprehensive brand manual. The brand guidelines include the selected typefaces, institutional colour palette, and specifications for the composition of both vertical and horizontal layouts, applicable to banners, flyers, posters, newsletters, and social media posts. We also designed the Foundation’s letterhead and provided a ready-to-use digital template to ensure consistency across all official communications.
Digital & Multimedia
Fondazione Mazzotti’s digital presence was strengthened through the design of multimedia content and the development of online tools consistent with its brand identity. We oversaw the graphic design of the Foundation’s new website, developed in collaboration with a web developer. Thanks to this integrated approach, the Mazzotti Foundation was able to consolidate its institutional image, strengthen its communication with audiences, and ensure visual consistency across all materials and communication channels, both digital and print.